If you’re doing it right, you should spend at least 28 minutes a week brushing your teeth — using an electric toothbrush helps you make the most of that time. It offers a deeper clean than a manual toothbrush since it does the scrubbing for you, and it’s better at breaking up biofilm that can later turn into plaque. I consulted dentists about how to shop for an electric toothbrush and used their guidance to recommend models from brands like Oral-B, Philips Sonicare and Quip. Many of our electric toothbrush recommendations come from NBC Select staffers who’ve tried them.
SKIP AHEAD How I picked the best electric toothbrushes | The best electric toothbrushes of 2024
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How I picked the best electric toothbrushes
When it comes to choosing an electric toothbrush, pick one you will use, dentists told us. As long as it gets the job done, is comfortable for you to use twice a day and is paired with fluoride toothpaste, any electric toothbrush is a suitable option. Still with so many options on the market, experts recommend thinking about the below to narrow down your options.
- American Dental Association Seal of Acceptance: Oral hygiene products like electric toothbrushes and kids electric toothbrushes can earn the ADA’s Seal of Acceptance. In order to do so, the ADA evaluates scientific evidence brands submit showing that their models meet specific safety and efficacy criteria. This doesn’t mean electric toothbrushes without the ADA’s Seal of Acceptance are ineffective — it just means brands have not voluntarily submitted their products for the ADA to review.
- Timers: The ADA recommends brushing for two minutes twice a day. Some brushes buzz every 30 seconds to let you know how much time to spend on all four quadrants of your mouth, while others have a two-minute timer to tell you when you can stop brushing.
- Pressure sensors: Pressure sensors act as a safety measure, says Dr. Dmitry Dolgov, a dentist at The Dentist Lounge in Santa Monica, California. They alert you when you’re brushing too hard and eliminate the chance that you’ll hurt your gums or tooth enamel. If an electric toothbrush senses that you’re exerting too much pressure while brushing, it may slow down its oscillations or display a red light on its base, which tells you to be gentler.
- Brush head replacement indicators: These indicators remind you when to change your brush head. The indicator is usually a small light that flashes on when it’s time to swap out the brush head — it’s like the oil change light on your car. Other indicators are built into toothbrush heads — bristles will change from one color to another over time, like blue to green, cuing you to swap the head out.
- Movement pattern: Electric toothbrushes either use oscillating (rotating) and pulsating movements, or vibrating movements (also referred to as sonic vibrations). They’re equally effective at cleaning teeth, so choosing between the two ultimately comes down to personal preference, says Dolgov.
- Wi-Fi or Bluetooth connectivity: Some electric toothbrushes are Wi-Fi- or Bluetooth-enabled and pair with a companion app, allowing you to view your brushing habits in real-time. Smart features monitor brushing quality and quantity.
- Soft bristles: Medium or hard bristles can potentially damage your teeth and gums, says Dolgov. Opting for soft bristles is a safer choice, and they effectively clean your teeth while being gentle on your oral tissues.
- Battery: Some electric toothbrushes run on disposable batteries (AA or AAA, for example), so when they die, you can quickly swap them out and get back to brushing. Other models are rechargeable — when they die, you have to plug them in and wait a couple hours while they repower.
The best electric toothbrushes of 2024
Best basic electric toothbrush: Philips Sonicare 4100 Electric Toothbrush
- Ergonomic handle
- Two intensity levels
- Only one cleaning mode
Philips Sonicare and Oral-B are like the Apple and Android of toothbrushes, says Dolgov. Each brand’s models are made with their own distinct technologies and cleaning methods, but he finds them comparable and recommends both.
One charge of this Philips Sonicare model gives you up to two weeks of battery life, according to the brand. It also has a slim, ergonomic handle, providing a comfortable place to grip. The toothbrush comes with one of the brand’s Optimal Plaque Control brush heads, replacements of which you can buy in a three pack for about $27.
ADA Seal of Acceptance: Yes | Battery: Rechargeable | Cleaning modes: 1 | Intensity levels: 2 | Movement pattern: Vibrations | Pressure sensor: Yes | Timer: Yes | Brush head replacement indicator: Yes | Smart features: No
Best electric toothbrush for sensitive teeth: Oral-B Pro 1000
- Gentle on teeth
- Three cleaning modes
- No head replacement indicator
Dr. Lawrence Fung, a dentist at Silicon Beach Dental in Southern California, says this rechargeable Oral-B electric toothbrush is an affordable option that still offers a handful of helpful features, like a pressure sensor and timer. Mili Godio, NBC Select updates editor, uses this toothbrush and says it doesn’t irritate her sensitive teeth or gums thanks to its gentle brushing speed. You can pair the toothbrush with multiple different types of replacement brush heads, which will typically cost you about $31 for a pack of two.
ADA Seal of Acceptance: Yes | Battery: Rechargeable | Cleaning modes: 3 | Intensity levels: 1 | Movement pattern: Oscillating and pulsating | Pressure sensor: Yes | Timer: Yes | Brush head replacement indicator: No | Smart features: None
Best overall electric toothbrush: Waterpik Sensonic Electric Toothbrush
- Offers a deep clean
- Included travel case
- Long battery life
- No pressure sensor
Waterpik’s electric toothbrush earned a NBC Select Wellness Award because our testers said their teeth felt noticeably cleaner after using it twice a day. The toothbrush comes with a travel case and docking port that also acts as a charger — a full battery offers up to four weeks of use, according to the brand. Its brush head’s bristle pattern hugs tooth surfaces to deep clean nooks and crannies, plus the green bristles gradually fade to yellow, telling you it’s time for a replacement. New Waterpik Sensonic Contour Brush Heads cost about $29 for a pack of three.
ADA Seal of Acceptance: Yes | Battery: Rechargeable | Cleaning modes: 3 | Intensity levels: 1 | Movement pattern: Vibrations | Pressure sensor: No | Timer: Yes | Brush head replacement indicator: Built into brush head | Smart features: None
Best affordable electric toothbrush for travel: Aquasonic Icon Electric Toothbrush
- Included travel case
- Included magnetic holder
- No pressure sensor
- No head replacement indicator
Aquasonic’s electric toothbrush comes with a travel case, as well as a magnetic holder you can stick to your mirror and attach the brush to when you’re not using it. A full charge gives you up to 30 days of battery life. One head is included with this electric toothbrush — you can purchase replacement brush heads in a pack of two for about $10.
ADA Seal of Acceptance: Yes | Battery: Rechargeable | Cleaning modes: 2 | Intensity levels: 1 | Movement pattern: Vibrations | Pressure sensor: No | Timer: Yes | Brush head replacement indicator: No | Smart features: No
Best electric toothbrush to splurge on: Oral-B io Series 10 Electric Toothbrush
- Round brush head
- Comprehensive smart features
- Included travel case
- Not ADA-approved
- Occasional delayed connection
- More expensive
Oral-B’s io Series 10 Electric Toothbrush is the most high-end model on our list, and it won a NBC Select Wellness Award. Our testers appreciate its round brush head, giving them a more precise clean, and smart features. The toothbrush connects to a companion app via Bluetooth and tracks your cleaning in real time, showing you what spots you miss. There’s also a little screen on the toothbrush’s charging base that coaches you as you brush. You get feedback about how much pressure you’re applying, how much brushing time you have left and how much of your mouth you’ve cleaned so far. The toothbrush comes with a travel case and four brush heads — you can purchase multiple types of replacements, which cost about $38 for a pack of two.
ADA Seal of Acceptance: No | Battery: Rechargeable | Cleaning modes: 7 | Intensity levels: 1 | Movement pattern: Vibrations | Pressure sensor: Yes | Timer: Yes | Brush head replacement indicator: Yes | Smart features: Yes
Best affordable electric toothbrush: Arm & Hammer Spinbrush Pro Clean
- Affordable price
- Many replacement brush types
- Batteries required
- No pressure sensor
- No timer
Before investing in a higher-priced electric toothbrush, try this budget-friendly option to experience what powered models feel like. Its dual-action technology combines side-to-side bristle movements with spinning movements, and the brush head’s bristles fade in color over time to remind you to replace it. You can purchase multiple types of replacement brush heads for this electric toothbrush, which will typically cost about $9 for a pack of two.
ADA Seal of Acceptance: Yes | Battery: AA batteries | Cleaning modes: 1 | Intensity levels: 1 | Movement pattern: Side-to-sie and oscillating | Pressure sensor: No | Timer: No | Brush head replacement indicator: Built into brush head | Smart features: None
Best electric toothbrush for travel: Moon Electric Toothbrush
- Included travel case
- Ergonomic handle
- Long battery life
- Not ADA-accepted
- No pressure sensor
- No head replacement indicator
Moon’s electric toothbrush, a NBC Select Wellness Award winner, comes with a travel case, making it easy to throw into your toiletry bag. It’s designed with an ergonomic, non-slip handle that’s comfortable to grip, and its battery lasts up to six weeks on a single charge, according to the brand. Extra soft bristled brush heads are included with your purchase, and when you need to replace them, you can purchase a two pack for about $15.
ADA Seal of Acceptance: No | Battery: Rechargeable | Cleaning modes: 5 | Intensity levels: 1 | Movement pattern: Vibrations | Pressure sensor: No | Timer: Yes | Brush head replacement indicator: No | Smart features: None
Best electric toothbrush subscription: Quip Standard Electric Toothbrush
- Subscription available
- Included travel cover/holder
- Gentle on teeth
- Batteries required
- No pressure sensor
- No head replacement indicator
If you purchase a Quip subscription, you can get brush head refills automatically delivered to your door every three months, which helps remind you when it’s time to replace them. The toothbrush is also available without the subscription — instead, you can buy replacement brush heads for $6 each when you need them.
Quip’s Standard Electric Toothbrush is the brand’s most basic model. I’ve used it for months and it’s never made my gums bleed, which is an issue I’ve had with other electric toothbrushes.The vibrations are gentle on my teeth, yet still leave them feeling clean. Quip’s electric toothbrush has a three-month battery life, according to the brand. It also comes with a travel cover that doubles as a holder you can attach to your mirror. I have a very small bathroom, so being able to store my toothbrush on my mirror frees up counter space on the sink.
ADA Seal of Acceptance: Yes | Battery: AAA batteries | Cleaning modes: 1 | Intensity levels: 1 | Movement pattern: Vibrations | Pressure sensor: No | Timer: Yes | Brush head replacement indicator: No | Smart features: None
Best smart electric toothbrush: Oral-B Smart 1500 Electric Toothbrush
- Spinning brush head
- Many replacement brush types
- No head replacement indicator
- One cleaning mode
“I like that this electric toothbrush has a circular spinning brush head so I can just hold it over my teeth instead of moving it side to side,” says Harry Rabinowitz, NBC Select reporter. He also recommends the toothbrush for its suite of features, including what he calls a very noticeable pulse after two minutes, notifying you to stop brushing. You can purchase multiple different types of replacement brush heads, which will typically cost you about $31 for a pack of two.
ADA Seal of Acceptance: Yes | Battery: Rechargeable | Cleaning modes: 1 | Intensity levels: 1 | Movement pattern: Oscillating and pulsating | Pressure sensor: Yes | Timer: Yes | Brush head replacement indicator: No | Smart features: None
Best affordable smart electric toothbrush: Quip Smart Rechargeable Electric Toothbrush
- Smart features
- Subscription service
- Gentle on teeth
- No pressure sensor
- No head replacement indicator
- One cleaning mode
Quip’s Bluetooth-enabled electric toothbrush connects to a companion app so you can track your brushing habits. The toothbrush has a slim handle and soft-bristle brush head. One full charge gives you up to three months of battery life, according to the brand, and the toothbrush comes with a travel cover that doubles as a holder you can attach to your mirror. You can get replacement brush heads delivered to your door automatically when you opt-in to Quip’s subscription service or purchase them as needed for $6.
ADA Seal of Acceptance: Yes | Battery: Rechargeable | Cleaning modes: 1 | Intensity levels: 1 | Movement pattern: Vibrations | Pressure sensor: No | Timer: Yes | Brush head replacement indicator: No | Smart features: Companion app
Best electric toothbrush with long battery life: Bitvae Smart S2 Sonic Electric Toothbrush
- Extra long battery life
- Smart features
- Nine intensity levels
- No head replacement indicator
You can connect this electric toothbrush to a companion app via Bluetooth, which shows you what areas of your mouth you cleaned so you never miss a spot. The app also lets you change the brushing intensity and set reminders to floss, use mouthwash or clean your tongue. The electric toothbrush comes with a travel case and eight replacement brush heads, plus its battery lasts for up to 100 days (about 15 weeks), according to the brand. Replacement brush heads come in a pack of four for about $10.
ADA Seal of Acceptance: Yes | Battery: Rechargeable | Cleaning modes: 5 | Intensity levels: 9 | Movement pattern: Vibrations | Pressure sensor: Yes | Timer: Yes | Brush head replacement indicator: No | Smart features: Yes
Best electric toothbrush for beginners: Philips Sonicare ProtectiveClean 5100 Rechargeable Electric Power Toothbrush
- Slowly increases power
- Travel case included
- Three cleaning modes
- Not ADA-accepted
When you turn this electric toothbrush on, it slowly increases its power to ease you in, making it a great option for those who are new to powered cleaners. Lindsay Schneider, NBC Select editor, says she’s used this eclectic toothbrush for so long that she doesn’t remember a time without it. Her teeth always feel clean after using it and she appreciates its long battery life — a full charge delivers up to two weeks of power, according to the brand. The toothbrush comes with a travel case and one Optimal Gum care brush head. You can purchase a two pack of replacement brush heads for about $28.
ADA Seal of Acceptance: No | Battery: Rechargeable | Cleaning modes: 3 | Intensity levels: 1 | Movement pattern: Vibrations | Pressure sensor: Yes | Timer: Yes | Brush head replacement indicator: Yes | Smart features: No
Best electric toothbrush with silicone bristles: Foreo Issa 3 Rechargeable Electric Toothbrush
- Soft bristles
- Sleek design
- More expensive
NBC Select social media editor Sadhana Daruvuri is a fan of Foreo’s electric toothbrush, whose head is made out of medical-grade silicone and feels gentle on her teeth. The brush head also has silicone ridges on its back, which acts as a tongue and cheek cleaner. “My whole mouth feels extra clean after brushing,” Daruvuri says. One full charge gives you a year’s worth of battery power, according to the brand, and since you don’t have to keep the toothbrush in the charger between uses, it takes up very little space in Daruvuri’s bathroom. You can purchase replacement brush heads for about $27 as needed.
ADA Seal of Acceptance: No | Battery: Rechargeable | Cleaning modes: 1 | Intensity levels: 16 | Movement pattern: Vibrations | Pressure sensor: Yes | Timer: Yes | Brush head replacement indicator: No | Smart features: None
Best sustainable electric toothbrush: Suri Sonic Toothbrush
- Recyclable brush heads
- Included mirror mount
- Repairs available
- Not ADA-approved
- No pressure sensor
- No head replacement indicator
Suri’s electric toothbrush heads, which have built-in tongue scrapers, are made from plant-based materials like cornstarch and castor oil, and they’re recyclable. Each brush comes with a prepaid compostable bag that you fill up with three or four heads and mail to the brand, which recycles them. The toothbrush has an aluminum body that’s repairable — if it breaks, the brand will fix it so you don’t have to purchase a new one. A full charge offers 40 days of battery life. The toothbrush comes with a magnetic mirror mount and you can purchase a pack of three replacement brush heads for about $19.
Suri also sells its electric toothbrush with a UV-cleaning case for an additional fee. “I’ve heard that leaving your toothbrush on the counter causes it to collect germs, but I worry about putting a wet toothbrush in a case since it might collect mold,” says Rosalie Sparaco, Select senior social media editor. “This cleaning case addresses both of those concerns.” Sparaco also appreciates that the case charges the toothbrush, like how an AirPods case charges the earbuds.
ADA Seal of Acceptance: No | Battery: Rechargeable | Cleaning modes: 1 | Intensity levels: 2 | Movement pattern: Vibrations | Pressure sensor: No | Timer: Yes | Brush head replacement indicator: No | Smart features: No
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Meet our experts
At NBC Select, we work with experts who have specialized knowledge and authority based on relevant training and/or experience. We also take steps to ensure that all expert advice and recommendations are made independently and with no undisclosed financial conflicts of interest.
- Dr. Lawrence Fung practices dentistry at Silicon Beach Dental in Southern California. He is also the current team dentist for University of Southern California Athletics.
- Dr. Dmitry Dolgov practices dentistry at The Dentist Lounge in Santa Monica, California.
Why trust NBC Select?
Zoe Malin is an associate updates editor at NBC Select who has been covering dental hygiene products since 2020. She’s published guides about toothpaste, kids toothpaste, floss, water flossers, teeth whitening products and more. For this piece, Zoe interviewed two dentists, researched dozens of electric toothbrushes, familiarized herself with the ADA’s guidelines and tried a few electric toothbrushes.
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